Privacy Policy for Atlantic Endocrinology & Diabetes Center

Effective Date: [12/3/2024]

At Atlantic Endocrinology & Diabetes Center (“we,” “our,” or “us”), we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines the types of personal and health-related information we collect, how we use and protect it, and the steps you can take to control your data.

Please read this Privacy Policy carefully. By visiting our website, engaging with our services, or submitting personal information, you agree to the terms outlined in this policy.

1. Information We Collect

We collect both personal and non-personal information to provide the best care and services. The types of information we may collect include:

Personal Information:

Contact Information: Includes your name, email address, phone number, and other details you voluntarily provide when interacting with our website (e.g., scheduling appointments, making inquiries, etc.).
Health Information: Includes medical history, diagnoses, test results, and other health-related details that are necessary for providing healthcare services.
Insurance Information: To verify your coverage and process payments.

Non-Personal Information:

Usage Data: This includes information about your browser type, IP address, pages visited on our site, and the time spent on each page. We use this data to improve the functionality and performance of our website.
Cookies and Tracking Technologies: We use cookies and similar technologies to enhance your user experience. Cookies help us remember your preferences, analyze traffic patterns, and tailor the website to your needs. You can control cookies through your browser settings.

2. How We Use Your Information

We use the information we collect for the following purposes:

Providing Healthcare Services: To communicate with you, schedule appointments, provide medical care, and follow-up on treatments and test results.
Improving Our Services: To analyze usage trends and optimize our website and healthcare services.
Marketing and Communication: If you have opted into receiving newsletters or updates, we may use your contact information to send you information related to our services, special offers, or health-related tips. You can unsubscribe at any time.
Legal and Regulatory Compliance: To comply with healthcare regulations (e.g., HIPAA) and other legal obligations.

3. Consent for SMS Communication

Upon granting consent to receive SMS communications from our company, please be assured that your phone number and SMS consent will remain confidential. We will not sell or share your information with third parties or affiliates. Your phone number and consent will solely be used to facilitate communication with you and will not be disseminated for marketing purposes.

Types of SMS Communications:

Appointment Reminders: Reminders about scheduled appointments .

Example Message:
“Hi [Customer Name], this is a reminder about your upcoming appointment with Atlantic Endocrinology & Diabetes on [Date] at [Time]. We look forward to seeing you!” To opt out, reply “STOP” to unsubscribe. Message data rates may apply. Messaging frequency may vary. For assistance, reply “HELP.”

Patient Billing Statements: Reminder related to patient medical bills.

Example Message:
“Hi [Customer Name], this is a reminder about your pending invoice with Atlantic Endocrinology & Diabetes for [Date]. For billing related queries, please call (718) 275-2900.” To opt out, reply “STOP” to unsubscribe. Message data rates may apply. Messaging frequency may vary. For assistance, reply “HELP.”

Standard Messaging Disclosures

To opt out of SMS communications, simply reply with “STOP.”
For assistance or inquiries, reply with “HELP.”
Message and data rates may apply.

Sample response for “HELP” reply

For further assistance, please visit our website at https://atlanticendomd.com/ or contact us at (718) 275-2900.
Message Frequency

You may receive approximately 2-5 messages per day related to your requests. However, the frequency may vary depending on the nature of the communication.

4. How We Protect Your Information

We take appropriate measures to safeguard your personal information and health data:

Data Encryption: All sensitive information, including health data, is encrypted during transmission over the internet to prevent unauthorized access.
Access Controls: Only authorized personnel have access to your personal information. Our staff is trained in privacy protection and must adhere to strict guidelines regarding data security.
Regular Security Audits: We conduct regular security audits to ensure that our data storage and handling practices meet industry standards and comply with privacy regulations.

5. Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your information in the following situations:

With Service Providers: We may share your data with trusted third-party vendors who assist us in providing healthcare services, such as appointment scheduling, lab tests, or payment processing. These vendors are required to protect your information in accordance with our privacy policy.
For Legal Compliance: We may disclose your information if required by law or in response to legal processes (e.g., subpoenas or court orders).

6. Your Rights

As a patient and website user, you have the following rights regarding your personal information:

Access: You may request access to the personal and health information we have on file for you.
Correction: You can request corrections if any of your personal details are inaccurate or incomplete.
Deletion: You have the right to request that we delete your personal data, subject to legal and regulatory exceptions (e.g., required by law for medical records retention).
Opt-Out of Communications: If you no longer wish to receive marketing communications, you can opt-out by clicking the “unsubscribe” link in any email communication or replying “STOP” to SMS messages.

7. Third-Party Links

Our website may contain links to external websites that are not operated by Atlantic Endocrinology & Diabetes Center. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to read the privacy policies of any external websites you visit.

8. Children’s Privacy

We do not knowingly collect personal information from children under the age of 13. If we learn that we have collected personal information from a child under 13, we will delete that information immediately. If you believe that a child has provided us with personal information, please contact us at the contact information below.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations. When we make changes, we will update the “Effective Date” at the top of this page. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or the way we handle your personal information, please contact us:

Atlantic Endocrinology & Diabetes Center
Phone: (718) 275-2900